How to think like a CEO (even if you’re not one yet)

Most of us dream of being “the boss” one day—calling the shots, steering the vision, and making a real impact.

But, as I quickly found out when I built my own company, there’s a lot more to a CEO mindset than prestige or a big office.

In fact, acting like a leader doesn’t require a fancy title at all. 

It starts with how you handle decisions, how you view failure, and whether you can motivate both yourself and those around you.

I’d spent enough of my own life feeling trapped by conventional thinking—especially during a brief stint in the corporate world.

That experience left me craving more freedom, creativity, and ownership in what I do, which led me to co-found my own digital platform. 

Along the way, I learned an important lesson: you don’t need to wait for someone to crown you “chief executive” before you start developing a CEO-level mindset.

Below are seven practical steps you can implement right now.

Each one is designed to help you think less like an order-taker and more like a visionary leader.

1. Take radical responsibility

Let’s kick off with a big shift in perspective. 

CEOs don’t push blame onto others or hide behind excuses. They stand up and say, “I’m responsible for the outcome,” whether it’s good or bad.

When I was in a middle-management role years ago, I found it easy to let upper leadership handle the tough calls.

But every time something went wrong, I could hide behind the “I’m just following orders” shield.

While it felt safe, I realized I wasn’t growing—and I certainly wasn’t thinking like a leader.

When you adopt radical responsibility, you stop looking for people or circumstances to blame. You focus on solutions, not scapegoats.

And that’s where real influence begins.

Even if you’re not a manager, start by owning every task you’re given.

If something falls through the cracks, identify how you can fix it before pointing fingers elsewhere.

Legendary industrialist Henry Ford once famously said, “Don’t find fault, find a remedy.”

That’s essentially the hallmark of a CEO mindset: focusing on what you can do right now to steer things back on course.

2. Develop a future-focused vision

CEOs are often praised for their strategic thinking, and a key part of that is having a vision that goes beyond the day-to-day grind.

They’re able to see patterns, anticipate changes, and rally people around a bigger picture.

Now, you might think, “I don’t have a company to steer, so why do I need a vision?”

Well, your personal life and career are your “company,” in a sense. You’re in the driver’s seat, charting the direction.

I once struggled to articulate where I saw myself in five years. 

I had vague ideas—I wanted freedom, maybe a location-independent business—but I hadn’t shaped them into a real plan.

Over time, I learned to create mini “vision statements” for my own projects or personal goals.

They were less about achieving perfection and more about giving me something to aim toward.

So think about where you want to be—professionally, personally, or even spiritually—in the next few years.

Spell it out in writing. Share it with a mentor or friend for accountability.

A CEO doesn’t just focus on the here and now; they build momentum toward a compelling future.

3. Question assumptions (yours and everyone else’s)

Real leadership requires the ability to question the status quo.

CEOs often succeed by spotting opportunities or threats that others overlook. 

That kind of insight doesn’t come from blindly following what “everyone knows.”

This is one reason I studied philosophy: I wanted to train my mind to question my own beliefs and the beliefs handed to me by society. 

If we accept every norm or rule at face value, we risk missing out on innovative solutions that exist just outside the box.

So the next time someone tells you, “We’ve always done it this way,” ask yourself if that’s the best way—or just the most familiar.

Being inquisitive doesn’t have to be confrontational. It can be as simple as, “Interesting. Could there be a better way?”

The moment you stop accepting everything at face value, you open the door to genuine creative thinking.

4. Manage your inner narrative

Ever catch yourself saying, “I’m not ready,” or “I’m not good enough to take charge”?

That internal chatter can be one of your biggest obstacles to thinking like a CEO.

Leaders forge ahead in spite of self-doubt, rather than waiting for it to magically disappear.

It’s hard work, breaking free from limiting beliefs. But here’s a suggestion: consider checking out Ruda Iande’s Free Your Mind masterclass.

It’s a groundbreaking class that offers practical techniques for identifying what’s truly holding you back. 

The goal is to help you reconnect with your authentic self and transform your internal dialogue through consistent, mindful practices.

When you shift your internal narrative from “I can’t” to “Let’s see what I can learn,” everything changes. 

You stop playing small and start making choices that align with a more expansive view of your capabilities.

And that’s exactly what a CEO does—they back themselves, even when the outcome isn’t guaranteed.

5. Become your own resource hub

One thing you’ll notice about high-level executives is that they are master networkers and resource gatherers. 

They know how to bring together the right people, information, and tools to get things done.

This trait isn’t exclusive to corporate boardrooms. 

In my own experience with launching digital ventures, the biggest breakthroughs often came when I reached out to others—whether for advice, collaboration, or simply to share ideas.

Waiting for resources to land in your lap is rarely effective. Instead, cultivate a habit of actively seeking out what you need.

Want to switch careers? Start connecting with professionals in that field on LinkedIn, or attend industry-specific meetups. 

Launching a side project? Look for forums or Facebook groups where people discuss the nuts and bolts.

A CEO never says, “I can’t find the resources,” then shrugs and walks away. They learn how to harness their network, build relationships, and piece together the puzzle from multiple angles.

6. Practice decisive action in small moments

Ever notice how a CEO usually doesn’t dilly-dally when a big decision is on the line?

They gather data, weigh the pros and cons, and then commit. That’s a skill—one you can practice in small ways, every single day.

Maybe you’re picking a new software tool for personal projects.

Instead of spending weeks reading every possible review, set a time limit for your research and then decide. 

Implement the tool, test it, and adjust if necessary.

I used to fall into the “analysis paralysis” trap, especially when I was first building my online platform.

I’d overthink minor details—like which color scheme to use for the website—and waste precious time.

Eventually, I realized that success in any venture hinges on rapid experimentation. If something doesn’t work, you pivot and learn.

CEOs know that indefinite hesitation is a surefire way to miss out on opportunities. 

Small decisions train your mind to trust your judgment, so when larger stakes appear, you’re not paralyzed by fear or overanalysis.

7. Create a culture of growth around you

You don’t have to be in a corner office to set a positive culture.

Influence starts with how you show up every day, how you communicate with colleagues, friends, or community members.

If you lead by example—demonstrating curiosity, integrity, and resilience—others tend to follow suit.

A friend of mine who works for a startup began hosting informal “idea jams” every Tuesday morning.

He wasn’t in a management position, but he invited teammates and even people from other departments to drop by and discuss potential improvements.

That one action created a ripple effect of innovation and collaboration. He showed that you can shape a team dynamic without an official title.

CEOs understand that the right culture isn’t just about a “mission statement” pinned to a wall.

It’s about everyday behaviors—how you treat people, how you handle setbacks, and how transparent you are about your motivations.

So consider starting a small initiative in your sphere—something that fosters open communication or creative problem-solving.

It could be as simple as a weekly check-in or a shared Google Doc for brainstorming.

Conclusion 

Our world tends to place big labels on leadership, as though you need a special job title or an office on the top floor before you earn the right to think big.

But real leadership is a mindset, and you can cultivate it right now, wherever you are.

Remember to question assumptions, embrace responsibility, and keep your eyes on a future-focused vision.

If you’re ready to dig deeper into the beliefs that might be holding you back, you might want to check out the Free Your Mind masterclass I mentioned earlier.

It can be a valuable companion to everything we’ve discussed, helping you clear out mental clutter and reconnect with your more fearless, authentic self.

Because at the end of the day, CEOs aren’t just job titles. They’re people who decide to chart their own course.

And so can you—starting now.

Feeling stuck in self-doubt?

Stop trying to fix yourself and start embracing who you are. Join the free 7-day self-discovery challenge and learn how to transform negative emotions into personal growth.

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Picture of Justin Brown

Justin Brown

Justin Brown is an entrepreneur and thought leader in personal development and digital media, with a foundation in education from The London School of Economics and The Australian National University. His deep insights are shared on his YouTube channel, JustinBrownVids, offering a rich blend of guidance on living a meaningful and purposeful life.

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