8 Instagram accounts all aspiring entrepreneurs should start following, according to a startup founder

If someone posts their morning coffee, you know they’re caffeinated. If someone shares a workout selfie, you know they’re fit.

Easy enough, right?

Well, when it comes to entrepreneurship and Instagram, things get a bit more complex.

The digital landscape is a vast, sometimes overwhelming territory filled with potential mentors and heaps of inspiration. The trick is knowing where to look.

To that end, as a startup founder myself, I’ve compiled a list of 8 Instagram accounts that every aspiring entrepreneur should start following right away.

These accounts are treasure troves of insights, motivation and practical tips just waiting to be uncovered.

Trust me, your entrepreneurial journey is about to get a lot more exciting.

1) @garyvee

Life on Instagram is as vibrant as it gets.

Posts are shared, stories are told and once they captivate you, there’s not much you can do to pull away. It’s a world full of color and creativity.

However, entrepreneurs on Instagram have it twice as intense because they’re not just observing – they’re learning, absorbing, and growing from each post they interact with.

That’s why following @garyvee is a no-brainer.

Gary Vaynerchuk is not just an entrepreneur. He’s a force of nature who’s constantly pushing the boundaries and challenging the status quo.

His posts are a dynamic mix of motivational content, business insights, and behind-the-scenes peeks into his entrepreneurial journey.

He has a knack for telling it like it is, cutting through the noise and delivering unfiltered truths about entrepreneurship. His content is raw, real, and remarkably relatable.

If you’re an aspiring entrepreneur, @garyvee is your gateway to an unfiltered look into the world of business.

Exciting stuff, right?

2) @richardbranson

I remember when I first stumbled upon @richardbranson’s Instagram account.

I was a fresh-faced entrepreneur navigating the turbulent waters of the startup world.

There was so much to learn, so many challenges to face, and @richardbranson’s posts were like a lighthouse in a storm.

Sir Richard Branson, founder of the Virgin Group, is an entrepreneur who has been there, done that, and bought the proverbial t-shirt.

His Instagram account is an incredible resource of inspiration, offering a unique glimpse into his adventurous life and entrepreneurial journey.

One post that particularly resonated with me was when he shared about a time he failed in business.

It was raw and honest. He talked about the pain of failure but also the lessons he learned. It reminded me that it’s okay to fail, as long as we learn from it and keep moving forward.

His posts are not just about business, though. They’re about embracing life’s adventures and the importance of making a positive impact on the world.

If you’re an aspiring entrepreneur, following @richardbranson will not only inspire you but also challenge you to think bigger and bolder.

Pretty incredible, don’t you think?

3) @sharktankabc

Dive into the world of high-stakes entrepreneurship with @sharktankabc.

This Instagram account is your backstage pass to the Emmy-award winning show, Shark Tank.

Here, you’ll find a plethora of entrepreneurial wisdom and inspiration, all neatly packed into bite-sized posts.

But did you know that the show has helped launch over 1,000 products and businesses?

Imagine that!

Each post on this account is a testament to the ingenuity and grit of entrepreneurs pitching their hearts out to a panel of industry titans.

From video snippets of the most memorable pitches to behind-the-scene moments and updates on past contestants, this account is a must-follow for anyone dreaming of their own startup.

If you’re an aspiring entrepreneur, @sharktankabc is your gateway to understanding what it takes to make it in the business world.

Intriguing stuff, isn’t it?

4) @foundr

Want a front row seat to the world’s most innovative minds? Say hello to @foundr.

This account is more than just an Instagram profile; it’s a hub of entrepreneurial wisdom, brimming with inspiring stories, practical advice, and insightful interviews with successful entrepreneurs from all walks of life.

One scroll through @foundr’s feed will introduce you to a multitude of thought leaders and disruptors who are shaping the business world as we know it.

Their posts are a mix of motivational quotes, business tips, and snippets from their podcast where they interview successful entrepreneurs.

The best part? It’s all packaged in visually appealing, easily digestible posts that will leave you feeling motivated and ready to take on the entrepreneurial world.

If you’re an aspiring entrepreneur, following @foundr is akin to having a mentor in your pocket.

Sounds amazing, right?

5) @marieforleo

When I’m in need of a positivity boost, I turn to @marieforleo.

Marie Forleo, a life coach, motivational speaker, and host of MarieTV, has an Instagram feed that is a beacon of positivity and inspiration.

Her posts are filled with empowering quotes, actionable advice, and snippets from her show that tackle everything from overcoming self-doubt to boosting productivity.

What I personally love about Marie’s account is her authenticity.

She’s not afraid to share her own struggles and victories, making her insights all the more relatable and impactful.

Every time I scroll through her feed, I feel like I’ve had a mini coaching session.

It’s a reminder that we’re all capable of achieving great things if we believe in ourselves and never stop learning.

If you’re an aspiring entrepreneur, following @marieforleo will empower you to build not just a successful business, but a fulfilling life as well.

It’s quite the confidence boost, wouldn’t you agree?

6) @nasa

Now, you might be wondering what the National Aeronautics and Space Administration has to do with entrepreneurship.

One word: Innovation.

@nasa’s Instagram feed is an awe-inspiring display of human ingenuity and technological advancements.

It’s a testament to what we can achieve when we dare to dream big and push the boundaries of what’s possible.

From groundbreaking space missions to cutting-edge research and development, @nasa offers a unique perspective on innovation, problem-solving, and teamwork – all crucial components of a successful entrepreneurial journey.

While it may not provide direct business advice or motivational quotes, following @nasa can inspire you to think outside the box and challenge the status quo, traits every aspiring entrepreneur should cultivate.

Intriguing, isn’t it?

7) @canva

Design plays a crucial role in any business, and no one understands this better than @canva.

This Instagram account is a treasure trove of design inspiration, tips, and tutorials that can help even the most design-challenged entrepreneur create stunning visuals.

From social media graphics to presentations and everything in between, Canva makes design accessible to everyone.

But it’s not just about the practical tips. @canva also showcases inspiring stories of small businesses and entrepreneurs who have successfully used design to build their brand and connect with their audience.

Following @canva not only equips you with the tools to create eye-catching visuals but also inspires you to use design as a powerful tool to tell your brand’s story.

Sounds pretty empowering, doesn’t it?

8) @smallbiztechnology

Every aspiring entrepreneur needs to stay ahead of the curve in this ever-evolving digital world, and that’s where @smallbiztechnology comes in.

This Instagram account is your go-to resource for the latest in technology trends, tips, and news that can help you leverage technology to grow your business.

From marketing automation to cybersecurity and everything in between, @smallbiztechnology keeps you informed and prepared.

Following @smallbiztechnology will not only keep you updated on the latest tech trends but also give you actionable insights on how to apply them to your own business.

A real game changer, wouldn’t you say?

Final thoughts

Hopefully, if you’ve read this far, you will have noticed that Instagram is not just a platform for selfies and food shots.

Because being on Instagram as an entrepreneur has nothing to do with vanity.

Instead, it comes from a recognition of its value as a tool for learning, inspiration, and personal growth.

If someone understands that, they are not just an Instagram user. They are probably a savvy entrepreneur in the making.

So go on, give these accounts a follow.

Each one offers a unique perspective and a wealth of knowledge that can support you on your entrepreneurial journey.

Remember, every post you scroll through, every story you watch, and every comment you read can be an opportunity to learn something new.

Because in the world of entrepreneurship, the best students are the ones who never stop learning.

And as Walt Disney once said, “We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths.”

Isn’t that what entrepreneurship is all about?

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Picture of Emily Rhodes

Emily Rhodes

Emily Rhodes is a writer and researcher exploring how mindset, behavior, and technology influence entrepreneurship. She enjoys breaking down complex psychological concepts into practical advice that entrepreneurs can actually use. Her work focuses on helping business owners think more clearly, adapt to challenges, and build resilience in an ever-changing world. When she’s not writing, she’s reading about behavioral economics, enjoying Texas barbecue, or taking long walks in nature.

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