There’s 4 big pillars of advertising – print (newspapers, magazines), radio, TV and Facebook. End of story. It’s not …and social media…it’s “and Facebook”.
Facebook’s $5.2 billion of advertising revenue in the first quarter, 1.7 billion users, profit of $1.5 billion continue to make Facebook a POWERFUL contender far beyond it’s rivals such as Twitter or Snapchat.
Dear business owner ensure your business is getting all you can out of Facebook organic posts and paid advertising. Hire a consultant or agency who can help you navigate the best way to use Facebook.
Sure, depending on your audience, definitely look into other digital advertising options, but Facebook is the frontier everyone’s playing in. If you’re not there – you’re making a mistake.
Read the WSJ’s coverage of Facebook’s earnings here.
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