Author Archives: Ramon Ray

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Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com – see his full bio at http://www.ramonray.com

Adobe Flash Virus Found By Symantec: 2 Old Solutions: Update Software & Be Careful When Opening Attachments

Symantec found a vulnerability in Adobe Flash there are two simple ways to protect yourself against this and other security nightmares a) update your software frequently b) be VERY careful when opening attachments, even ones from your mother. Symantec writes, in their blog: For the exploit to successfully work, the malicious attachments need to be opened [...]

Scott Cook (Intuit) 4 Nuggets Knowledge for Biz: Seek Surprises, Stop Chasing Others and…

Scott Cook is one of my favorite business leaders. His humility, passion for business and the continuation of the company he founded, Intuit, are simply inspiring. I had about 5  minutes with him at a recent Intuit event and he shared five nuggets of wisdom with me. Seek surprises and learn from them Stop chasing [...]

Tweet Team Growing? Use Social Media Tools That Grow With Your Business.

Social media is exploding – we’re all diving in and Tweeting, Liking and generating ‘content’ like crazy. But there’s one problem, some of us are no longer the only persons hitting “re-tweet” on our corporate accounts? Some of you now have 3 staff who post on Facebok. The tools you started out with were most [...]

5 Ways Local Handy Men Can Use Tech To Get Sales & Why Craig’s List Is Failing Some Of Them.

Local craftsmen have a hard time getting jobs. When there’s lots of business or one main project things are great. But when the deal flow dries up it’s very hard to get work. It’s even harder when people are NOT knocking on your door, even just for advice, but you have to knock on so [...]

Twitter Advertising Works. But Know The Dollar Value Of Each Twitter Follower (Analytics!)

Thanks to American Express I’ve been trying out advertising on Twitter for less than $100 I got 26 followers and 42 clicks. This means absolutely nothing – until you put deep analytics behind this to fully understand the ROI of the money spent and can see over time what action these clicks and new followers have resulted [...]

The Best of Guerrilla Marketing: Must Have For Your Bookshelf. 455 Pages Of Genius

Over the weekend I read through Jay Conrad Levinson and Jeannie Levinson’s latest book, “The Best of Guerrilla Marketing“*. This 400+ page book is a treasure for three reasons. It’s one of the most complete books on marketing – on a budget that I’ve seen The concepts are practical and information rich The Levinson’s give [...]

Book Review: Small Town Rules. Practical Lessons For Small Businesses To Do Big Things

I grew up in a very, very small town in Ohio. There are only 12,000 people in the town and every body knows everybody. Being a small town (ahem – a small business even) has it’s huge advantages and of course it’s disadvantages. I had the pleasure of interviewing Kat Mandelstein of IBM at SXSW [...]

3 Marketing Lessons From A 17 Year Old. Cat Adoption Fund Raising Tactics For All Businesses

I picked my son up from work last week, where he has a job at a cat adoption center, once a week. He excitedly told me how he surpassed his previous fund raising efforts by bringing in $40 in 30 minutes from about 40 – 50 persons. I am very proud of him. What makes [...]

HP ePrint & UPS Combine To Help On The Road Business Professionals Be More Productive

I’ve covered HP ePrint’s technology enabling smartphones to print files to any ePrint enabled devices. These new devices (and upgraded devices) are directly connected to the Internet and have email addresses. Today HP announced that more than 4,300 The UPS Store locations nationwide are now a part of the HP ePrint Public Print Locations. So you’re in Kansas City, [...]

NYXPO Tomorrow (2 May, 11am, Room 7): 3 Experts Talk Biz Growth & Technology With Ramon Ray

On May 2 and 3 the 7th Annual (and quite awesome) New York XPO takes place. Join Ramon Ray (Smallbiztechnology.com) and 3 panelists on 2 May at 11am in Room 7 as they give practical insight on: The latest gadgets and software for growing YOUR business (Grant Wickes, Wasp Bar Code) Showing you where the [...]