Author Archives: Farhan Niazi

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Farhan Niazi is an IT professional with expertise in the fields of Web and Database Development. He is the founder of IdeasBook.Org and is currently serving Sarhad University of Science and Information Technology, Pakistan as the Deputy Director of Information Technology.

MySocialCloud.com: Helping You To Manage Your Online Experience

MySocialCloud.com is a new technology start-up (currently in the beta phase) which runs on the cloud technology and offers its users an easier way to manage and organize their online experience; while also allowing them to discover, share, and store content from all over the web. MySocialCloud gives you the ability to store all your [...]

Joomla: The Hidden Giant of Web Development

Joomla is one of the most widely used open source content management systems available today. Though it’s not as popular as the MIGHTY WordPress, we are yet to discover the hidden treasures that lurk beneath. I am going to discuss the Pros and Cons of using Joomla in this article, so the next time you’re [...]

Consider the Colors in Your Next Marketing Campaign

Colors have a deep and a lasting impact on our lives as we consciously, and subconsciously, associate different entities and experiences with different color patterns. Some of these associations become universal patterns of recognition, while others vary from culture to culture; some even vary individual to individual. For instance, white is the universal color for [...]

Top 3 Tech Gifts for Small Business Owners

Technology has its impact everywhere! Every company, every business, in fact, every individual employs technology in one way or the other. With the growing popularity of Social Media and the internet along with the amalgamation of innovation and creativity, the market is now being dominated by amazing tech gadgets. I will be suggesting three cool gadgets [...]

The Google Penalty Box: Google’s Time-out Corner for Disobedient Websites!

The Google Penalty Box, or The Sandbox, is the practice of filtering websites by Google’s web ranking algorithms. This penalty is the result of the violations of Google’s Web Master Guidelines. In response to a user question: “Is there a thing like a permanent Google penalty for sites, or if the necessary fixes were made [...]

Don’t Yet Have an Online Presence? Your Biz is Missing Out!

Most small businesses nowadays tend to have an online presence to enhance their businesses, get a hold of a larger customer base, and measure the business upshots of their marketing campaigns. This is in turn reflected in an astounding survey by Netcraft.com, according to which 227,225,642 online websites have already been registered until September 2010. But, [...]

Advertising on Facebook: Good or Bad for Small Businesses?

Not very long ago, whenever we wanted to “know more” about a company or a service, the first thing we used to do was look it up online or simply “Google” it. But, now we might consider the alternate option, which is digging into the Facebook profile of the company. With over 800 million potential [...]

Young Women: The Power Users of Social Media

Latest research indicates that young women are power users of social media. The research shows that 89 percent of women aged 18-29 use social media, often on a daily basis. (Source: ZDnet). This marks a very significant trend in social media, which will change the course of online marketing campaigns. Since big businesses already have [...]

Tips on Buying Technology for Businesses and Personal Use

For many people, purchasing or upgrading technology is a hassle. In the past few years, very frequent (almost every 4 to 8 months) upgrades in technology are causing trouble for the consumers to keep themselves technologically up-to-date. According to a study by Cambridge University, this constant battle between frequent technology upgrades and the consumers’ constant [...]

You’re It! Tag Your Customers with Microsoft Tag

Microsoft Tags are two dimensional bar codes that carry loads of information and enable consumers to access and share useful content easily. They are somewhat similar to the traditional QR codes but with a few added features and advantages. I am going to review this amazing technology in detail and guide you on using it for [...]