Small Business Technology Tour - coming to a city near you! Register here!
Campaigner - email marketing for growing businesses.
July 3, 2008
Sending Text Messages Won't Be Dull Again
Being able to text customers who opt in to receive messages from you can be a very powerful form of communication. Although computers are an important part of the lives of many people, cell phones are not only a very popular tool, but for some are their main form of communication.
I've posted quite a bit about email newsletters and these are important, VERY important forms of communication but you also might want to consider reaching a subset of your customers via cell phone. The mode of communication you use to reach them, really depends on who the customer is and how they wish to be communicated. If you are sending a text message be respectful of the person's time, don't send a message too much (or they'll just not want to receive your message any more) and when you do send a message have something worth while to text.
One company, 211(me) let's you send image rich text messages - instead of boring text messages.
From what I've read on their site, the recipient receives a text message and then clicks on a link to access the message via their web browser. It's not quite sending a "full color SMS message", but it does the trick.
Maybe you have an upcoming promotion, instead of sending a flyer or email message to 300 of your most mobile customers, send them a 211(me) message.
Other companies that can help you leverage text messages are Joopz, 4info and Twitter are cool, useful and economical (like free) services that help you communicate via text message to cell phones.
Subscribe to the Smallbiztechnology RSS feed.
Join our Facebook Page.
Get cell phone Tweets (updates) via Twitter.
Subscribe to our Youtube Channel.
Recent Posts
- Brent Leary (CRM Essentials) - Context, Not Content, Is King (Taste of Technology Series Video)
- Laura Thomas (Dell) - Social Media Lessons From Dell (Taste of Technology Series Video)
- Dan Zarrella (HubSpot) - Stop Forcing and Tricking People Into Buying From You! (Taste of Technology Series Video)
- Events, Conferences and Webinars this Fall
- Stop Scratching The Surface of Twitter. Learn, Go Deep & Boost Profits
- Your Employees Are More Mobile. Why Aren't You Giving Them Better Tools?
- PandaForm: Real Easy Forms Creation, Contacts and More
- Bad (Real Bad) Cell Phone Coverage? Get A Mini-Cell Tower (Walt Mossberg - WSJ)
- 6 Social Media Lessons from IBM's Social Media Guru: What, Who, How and more...
- Got A Branch Office? 5 Ways Your Employees Can Feel the Tech Love.
What is Smallbiztechnology.com?
Smallbiztechnology.com educates growing businesses in how to strategically use technology as a tool to grow their businesses. We do this through events and online content.



Post a comment