December 9, 2005
Book Review: How Your Small Business Can Be the Leader of the Pack

There's a new book out, "Alpha Dogs : How Your Small Business can become a Leader of the Pack". WCBS Radio's small business reporter reviews it.
Joe Connolly writes "Alpha Dogs: How Your Small Business Can Become a Leader of the Pack" features Dancing Deer Bakery as the ultimate example of branding. Trish Karter of Old Lyme, CT has found a way for a regional bakery to get national distribution.
Chris Zane of Zane's Cycles in Branford, CT is cited as the best in America at customer service - Zane's offers free lifetime repairs of flat tires.
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