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May 19, 2004

Maximizer Awarded 2004 CRM Excellence Award from Customer Inter@ction Solutions

Maximizer Software Inc., a leading provider of proven and affordable customer relationship management (CRM) and contact management solutions, was awarded the 2004 CRM Excellence Award by Customer Inter@ction Solutions, a premier CRM, call center and teleservices magazine published by Technology Marketing Corporation (TMC). This is the second consecutive year Maximizer Software has won the CRM Excellence Award and the third time in the five-year history of the awards.

"Maximizer Software proved to the editors of Customer Inter@ction Solutions that Maximizer Enterprise can substantially improve the processes of their clients' businesses," said Nadji Tehrani, founder and chairman of TMC, publishers of Customer Inter@ction Solutions. "When companies use Maximizer Enterprise to streamline and facilitate the flow of information within their organization they are better able to retain their most precious asset...their customers."

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