April 27, 2004
All take, no give: why collaboration fails

ZD Net's Rafe Needleman writes Recently my team at work embarked on a big project, one that involved a lot of meetings, expansive ideas, and the creation of large strategic documents. In a previous column, I described my experience trying to capture some of the intelligence that emerged in the meetings we held. But we also tried to use technology (collaboration software) to get people to contribute to this project outside of the meetings.
Frankly, it was a disaster. Our collaboration system became a wasteland, a great technological framework with no humanity in it. I lay only part of the blame on the service we were using, Intuit's QuickBase. I've seen similar initiatives based on other technologies fail in almost exactly the same way ours did, so I'm letting Intuit off the hook in this case.
I have seen a small number of collaboration systems succeed, too. But sadly, because I've witnessed more disappointment than satisfaction with these products, I have a better handle on the common failure points. (full story)
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