November 20, 2003
NY Times: Hewlett Now Wants to Be Your Copier Company, Too
Hewlett-Packard is king in the land of computer printers, but for years it has eyed the nearby office copier as an enticing market to conquer. Today the company is introducing a line of powerful printers that double as copiers, hoping to capture a sizable slice of the $24-billion-a-year copier market.
The so-called multifunction printers are part of a series of offerings that include software for managing networks of printers and copiers. The goal, Hewlett-Packard executives say, is to apply to document production the same sort of technology tools that corporations use to cut costs in computer data centers. (full story)
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