May 27, 2003
News Factor: Simplifying the CRM Business Decision
My spin: Suite vs best of breed? What an excellent question that CAN ONLY be answered if you really know your business and its businesses processes well.
News Clip: Suite versus best of breed? This question is not new by any means -- CIOs long have been aware of the trade-offs associated with both options. Going with a best-of-breed vendor for a particular application, such as sales force automation or personalization or B2B sales, usually means leading-edge functionality but a higher integration cost.
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