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November 14, 2002

Cnet: Yahoo unveils premium e-mail service

My spin:See....Yahoo wants you (businesses). AOL wants you....everyone's reaching out to small-medium sized businesses. BUT do you WANT THEM?

Internet portal Yahoo on Thursday unveiled an e-mail service that offers customers expanded storage and new account management features, its latest move to expand its subscription revenue and lessen its reliance on Web advertising.
Sunnyvale, Calif.-based Yahoo said Yahoo Mail Plus will cost anywhere from $29.99 to $59.99 per year, depending on how much storage the customer wants. The packages range from 25MB to 100MB of storage space.

Mail Plus will allow people to attach more and larger files to their messages, block more addresses to prevent junk or "spam" messages, and set up more filters to direct specific messages to specific folders.

The new service will also allow access to Yahoo mail accounts through traditional desktop e-mail programs such as Outlook or Eudora, allow messages to be sent from different e-mail accounts through Yahoo and remove the company's promotional taglines from messages. (full story)

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